{"id":104575,"date":"2022-02-28T13:46:58","date_gmt":"2022-02-28T13:46:58","guid":{"rendered":"https:\/\/influencermarketinghub.com\/?p=104575"},"modified":"2024-06-24T10:14:51","modified_gmt":"2024-06-24T10:14:51","slug":"affiliate-marketing-report","status":"publish","type":"post","link":"https:\/\/influencermarketinghub.com\/affiliate-marketing-report\/","title":{"rendered":"The State of Affiliate Marketing: Benchmark Report (2023)"},"content":{"rendered":"<h3><strong>Notable Highlights<\/strong><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Affiliate Marketing Industry is set to grow to approximately $14.3 Billion in 2023 globally and $15.7 Billion by 2024<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Affiliate marketing companies raised over $1.5 Billion in all-time funding across 232 rounds by 2023, marking a 15.38% increase compared to the previous year<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The global number of Affiliate Marketing related service offerings grew by 26% in 2021 alone, to reach a staggering 10,000 firms offering or specializing in Affiliate Marketing services<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Amazon Associates remains the largest affiliate network with more than 20% market share.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Affiliate Marketing averaged 9% of marketing budget allocation in 2021<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">More than 67% of brands worry about affiliate fraud, less than 30% have been affected by it<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Interest in affiliate marketing rose more than 264% between 2020 and 2022<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">More than 25% of brands utilize bloggers in their affiliate marketing campaigns<\/span><\/li>\n<\/ul>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<p><a class=\"pink_button\" href=\"https:\/\/influencermarketinghub.com\/resources\/ebooks\/affiliate-marketing-benchmark-report\/\">DOWNLOAD BENCHMARK REPORT<\/a><\/p>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<h3><b>The State of Affiliate Marketing: Benchmark Report 2023:<\/b><\/h3>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<p><span style=\"font-weight: 400;\">Welcome to the inaugural Influencer Marketing Hub Affiliate Marketing Benchmark Report. We began conducting our annual <\/span><a href=\"https:\/\/influencermarketinghub.com\/influencer-marketing-benchmark-report\/\"><span style=\"font-weight: 400;\">Influencer Marketing Benchmark Report<\/span><\/a><span style=\"font-weight: 400;\"> in 2017, and have since added various other benchmark reports, highlighting different aspects of online marketing since then. This year we have added <a href=\"https:\/\/influencermarketinghub.com\/affiliate-marketing-guide\/\">affiliate marketing<\/a> to the collection.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The data we use in this report comes from Influencer Marketing Hub surveys and those of some of our sister companies, in particular Refersion, a platform helping you manage affiliates and influencers at scale. Refersion surveyed over 2,000 brand marketers. In addition, we have used second-party data acquired from a variety of reliable sources.<\/span><\/p>\n    <div id=\"etpp_text\" class=\"action\">\n        <div class=\"etpp_ac-title etpp_ac-mobileText\">Read also:<\/div>\n        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"239.215\" height=\"182.813\" viewBox=\"0 0 239.215 182.813\">\n            <g data-name=\"Group 690\">\n                <g data-name=\"Group 32\">\n                    <path data-name=\"Path 2\" d=\"m177.342 121.623-8.034-41.133a6.989 6.989 0 0 0 2.825-7.042l-1.643-8.414a6.989 6.989 0 0 0-5.267-5.463l-8.034-41.133a2.578 2.578 0 0 0-3.029-2.037l-.462.09a2.576 2.576 0 0 0-2.059 2.875c-6.53 22.359-73.295 40.829-73.295 40.829l-11.786 2.3a18.892 18.892 0 0 0-15.023 21.564c-1.887 1.5-3.655 3.169-4.085 4.422-1.01 2.943.344 9.864 2.384 12.209.913 1.049 3.358 1.962 5.786 2.657a18.922 18.922 0 0 0 15.8 11.829l.752 3.007-4.357 1.11a5.063 5.063 0 0 0-3.351 2.893c-.018.047-4.49 10.247-4.558 15.527l-.018-.068-2.585.659-.036-.14L.5 152.749v30.059l63.961-16.437-.243-.963 2.585-.659-.283-1.11 16.022-4.024.276 1.1a7.621 7.621 0 0 0 7.49 5.882 7.625 7.625 0 0 0 7.343-9.348l-.337-1.343.175-.043 2.18-.519c2.019-.516 4-1.35 4.916-2.911a3.873 3.873 0 0 0-3.473-6.269l.208-.054a3.874 3.874 0 1 0-1.92-7.502l1-.254a3.874 3.874 0 1 0-1.915-7.508s-.487.1-.594.129a3.873 3.873 0 0 0 1.758-5.929c-.705-1.081-3.233-2.61-6.495-1.955l-.641.14-.093.018-3.122.677-2.735-10.909 2.019-.394s67.838-8.088 83.233 10.1a2.578 2.578 0 0 0 3.029 2.037l.462-.09a2.578 2.578 0 0 0 2.037-3.029Z\" fill=\"#eee3fc\" \/>\n                    <g data-name=\"Group 31\" stroke=\"#333\">\n                        <path data-name=\"Path 3\" d=\"M98.316 134.53a3.781 3.781 0 0 0-4.1-2.821l.2-.05a3.782 3.782 0 0 0-1.872-7.329l.974-.247a3.782 3.782 0 0 0-1.872-7.329l-.974.247a3.78 3.78 0 0 0 2.105-5.911c-1.067-1.661-2.947-2.61-6.341-1.908l-7.357 1.593a4.764 4.764 0 0 0 1.55-5.145 4.845 4.845 0 0 0-6.029-3.39l-12.169 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2.592a18.39 18.39 0 0 1-.967-3.283l-2.921-14.955Z\" fill=\"#333\" \/>\n                        <path data-name=\"Path 36\" d=\"m80.948 89.862 1.747 8.947s66.2-7.894 81.225 9.853l-6.752-34.592-76.22 15.792Z\" fill=\"#dddbd4\" \/>\n                        <path data-name=\"Path 37\" d=\"m48.303 80.053-5.739 1.189a13.773 13.773 0 0 0 2.32 5.943c.891 1.024 3.276 1.915 5.646 2.592a18.559 18.559 0 0 1-.967-3.279l-1.26-6.448Z\" fill=\"#303030\" \/>\n                        <path data-name=\"Path 38\" d=\"m72.706 47.666-11.5 2.248a18.436 18.436 0 0 0-14.561 21.632l2.921 14.955a18.434 18.434 0 0 0 21.632 14.561l11.5-2.248-9.992-51.147Z\" fill=\"#ffdfa6\" \/>\n                        <path data-name=\"Path 39\" d=\"m72.707 47.666-11.414 2.23a18.529 18.529 0 0 0-14.6 14.478l28.144-5.832-2.127-10.877Z\" fill=\"#ffdfa6\" \/>\n                        <path data-name=\"Path 40\" d=\"m71.285 101.043 11.414-2.23-1.747-8.947-26.834 5.56a18.511 18.511 0 0 0 17.167 5.617Z\" fill=\"#ffdfa6\" \/>\n                    <\/g>\n                <\/g>\n                <path data-name=\"Path 41\" d=\"M176.956 29.158 223.822-.085l4.17 13.654-42.398 18.888Z\" fill=\"#ffdfa6\" \/>\n                <path data-name=\"Path 42\" d=\"m193.608 41.953 35.491-4.794-2.19 11.267-29.617-1.109Z\" fill=\"#e3ccff\" \/>\n                <path data-name=\"Path 43\" d=\"m185.599 64.39 50.493 22.458 2.235-14.108-44.63-12.817Z\" fill=\"#b2eedf\" \/>\n            <\/g>\n        <\/svg>\n        <div class=\"etpp_action-content\">\n            <div class=\"etpp_ac-title\">Read also:<\/div>\n            <div class=\"etpp_ac-text\">\n                <p>Check out the <a href=\"https:\/\/influencermarketinghub.com\/affiliate-marketing-agencies\/\">Top Affiliate Marketing Agencies: Addressing 2026 Pain Points and Trends<\/a><\/p>\n            <\/div>\n            <a href=\"https:\/\/influencermarketinghub.com\/affiliate-marketing-agencies\/\">Check it out<\/a>\n        <\/div>\n    <\/div>\n    <script>\n        jQuery('#etpp_text a').click(function() {\n            if (typeof gtag === 'function') {\n                gtag('event', 'click', {'event_category': 'Read also widget'});\n            }\n            \/\/  ga('send', 'event', 'Click', 'Read also widget')\n        });\n    <\/script>\n\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<h2><strong>Global Affiliate Marketing Spending Expected to Reach $14.3B in 2023<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Influencer Marketing Hub looked at affiliate marketing spending, both in the US and globally. It was found that the affiliate marketing global spend in 2017 was $8.6 billion, with the $5.4 billion US spend making up a large chunk of that.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">By 2023, it is estimated that global spending will increase to $14.3 billion, and rise further to $15.7 billion in 2024.<\/span><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-US-and-Global-Market-Size-1024x700.png\" alt=\"Affiliate Marketing US and Global Market Size\" class=\"wp-image-152160 size-medium aligncenter\" width=\"1024\" height=\"700\" srcset=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-US-and-Global-Market-Size-1024x700.png 1024w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-US-and-Global-Market-Size-300x205.png 300w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-US-and-Global-Market-Size-768x525.png 768w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-US-and-Global-Market-Size-810x554.png 810w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-US-and-Global-Market-Size-1140x779.png 1140w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-US-and-Global-Market-Size-380x260.png 380w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-US-and-Global-Market-Size-150x103.png 150w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-US-and-Global-Market-Size.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">As Refersion observed, \u201cToday, the affiliate marketing world has grown to include brand ambassadors, affiliate networks and publishers. That\u2019s significant growth compared to 2013, when affiliate marketing was worth just $2.9 billion.\u201d<\/span><\/p>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<h2><strong>Nearly 10,000 Total Affiliate Marketing Related Services \/ Companies<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Based on online directories Influencer Marketing Hub estimates that there are 9,600 affiliate related services\/companies worldwide in 2023. These include agencies, platforms, and other organizations\/apps offering <a href=\"https:\/\/influencermarketinghub.com\/what-is-affiliate-marketing\/\">affiliate<\/a> services.<\/span><\/p>\n<p><img decoding=\"async\" width=\"1012\" height=\"694\" class=\"size-medium wp-image-104577 aligncenter\" src=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image11-11.png\" alt=\"\" srcset=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image11-11.png 1012w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image11-11-300x206.png 300w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image11-11-768x527.png 768w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image11-11-810x555.png 810w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image11-11-380x260.png 380w\" sizes=\"(max-width: 1012px) 100vw, 1012px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Nearly half of these services\/companies (4,500) are based in North America, followed by APAC (2,300), Europe (1,900), and Africa (900).<\/span><\/p>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<h2><strong>More Than 80% of Advertisers Use Affiliate Marketing<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Affiliate network, <\/span><span style=\"font-weight: 400;\">Rakuten<\/span><span style=\"font-weight: 400;\">, commissioned Forrester Consulting to find views on the perception and effectiveness of affiliate marketing programs. Amongst the results they found that over 80 percent of advertisers and 84 percent of publishers surveyed ran an affiliate program. Marketers use affiliate programs at all stages of the customer journey: 83 percent targeted consumers during the discovery and awareness phase, 79 percent during conversion or purchase and 79 to create ongoing customer engagement.<\/span><\/p>\n<div class=\"imh_related_posts\"><b>Related Content:<\/b><ul><li><a href=\"https:\/\/influencermarketinghub.com\/affiliate-marketing-programs\/\"><span>15 Affiliate Marketing Programs to Grow Your Affiliate Revenue<\/span><\/a><\/li><li><a href=\"https:\/\/influencermarketinghub.com\/affiliate-marketing-websites\/\"><span>15 of the Best Affiliate Marketing Websites for 2026<\/span><\/a><\/li><li><a href=\"https:\/\/influencermarketinghub.com\/affiliate-marketing-guide\/\"><span>The Ultimate Guide to Affiliate Marketing in 2024<\/span><\/a><\/li><\/ul><\/div>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<h2><strong>U.S. Affiliate Marketing Spending Expected to Reach $8.95B in 2023<\/strong><\/h2>\n<p><a href=\"https:\/\/www.statista.com\/statistics\/693438\/affiliate-marketing-spending\/\"><span style=\"font-weight: 400;\">Statista<\/span><\/a><span style=\"font-weight: 400;\"> collected affiliate marketing spending in the United States from 2010 to 2017 and continued with predictions through to 2022. According to their source, U.S. affiliate marketing spending is due to reach 8.95 billion U.S. dollars in 2022, up from 5.4 billion recorded in 2017, while growth year over year growth was recorded in all major Affiliate markets such as Japan, Germany, Australia and France.\u00a0<\/span><\/p>\n<p><img decoding=\"async\" width=\"1024\" height=\"677\" class=\"size-medium wp-image-104578 aligncenter\" src=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image2-18-1024x677.png\" alt=\"\" srcset=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image2-18-1024x677.png 1024w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image2-18-300x198.png 300w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image2-18-768x508.png 768w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image2-18-810x536.png 810w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image2-18-1140x754.png 1140w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image2-18.png 1272w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<h2><strong>Fashion is the Most Popular Niche for Affiliate Marketing<\/strong><\/h2>\n<p><a href=\"https:\/\/www.amnavigator.com\/blog\/2015\/09\/25\/analysis-of-best-affiliate-programs-top-20-niches\/\"><span style=\"font-weight: 400;\">AM Navigator<\/span><\/a><span style=\"font-weight: 400;\"> analyzed 550 affiliate programs to discover the most popular niches and best selling affiliate programs. They found Fashion to be the top category, followed by Sports & Outdoors, Health\/Wellness & Beauty, Travel, and Home & Garden. This data predates Covid, so Travel may have dropped down the list at the expense of Health\/Wellness since then.<\/span><\/p>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<h2><strong>Computers and Electronics the Preferred Sector for Affiliate Marketers<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Despite fashion rating as the most popular category for affiliate marketing, <\/span><a href=\"https:\/\/hostingtribunal.com\/blog\/affiliate-marketing-stats\/\"><span style=\"font-weight: 400;\">Hosting Tribunal<\/span><\/a><span style=\"font-weight: 400;\"> reported that 41.04% of affiliate marketers prefer promoting computers and electronics products, compared to 39.84% preferring clothing and apparel, 29.88% online services, 29.48% accessories, 27.89% beauty, and 26.69% health and wellness.<\/span><\/p>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<h2><strong>Retail Has the Highest Revenue Percentage<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">When you look at sectors from a high level, Retail is the affiliate niche with the highest revenue percentage (44%). This is followed by Telecom and Media (25%), Travel and Leisure (16%), and others (15%).<\/span><\/p>\n<p><img decoding=\"async\" width=\"887\" height=\"694\" class=\"size-medium wp-image-104580 aligncenter\" src=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image10-10.png\" alt=\"\" srcset=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image10-10.png 887w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image10-10-300x235.png 300w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image10-10-768x601.png 768w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image10-10-810x634.png 810w\" sizes=\"(max-width: 887px) 100vw, 887px\" \/><\/p>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<h2><strong>Amazon Associates Remains the Largest Affiliate Network Despite Changing its Conditions in 2020<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Amazon\u2019s affiliate marketing program, Amazon Associates, has over 900,000 affiliates globally. Amazon has always dominated affiliate marketing, although they lost popularity in 2020 when they adjusted their payout schedule to affiliates, slashing many of the rates. For example, the affiliate cut from purchases of furniture and home improvement products fell from 8% to 3%, and for grocery products the rate slid from 5% to 1%.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This gave an opportunity for other affiliate programs to rise in popularity, with some of the market leaders now being ShareASale (700,000+), Awin (225,000+), Rakuten (150,000+), and ClickBank (100,000+).<\/span><\/p>\n<p><img decoding=\"async\" width=\"995\" height=\"762\" class=\"size-medium wp-image-104581 aligncenter\" src=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image12-8.png\" alt=\"\" srcset=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image12-8.png 995w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image12-8-300x230.png 300w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image12-8-768x588.png 768w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image12-8-810x620.png 810w\" sizes=\"(max-width: 995px) 100vw, 995px\" \/><\/p>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<h2><strong>Amazon Associates Has More Than 20% Market Share<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Amazon Associates has by far the most affiliate programs on the internet, with 21.65%. Its nearest competitor is Commission Junction (12%), followed by A8.net (8.05%), AWIN (5.97%), Hotmart (5.%), and GoAffPro (5%).<\/span><\/p>\n<p><img decoding=\"async\" width=\"1024\" height=\"670\" class=\"size-medium wp-image-104582 aligncenter\" src=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image6-14-1024x670.png\" alt=\"\" srcset=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image6-14-1024x670.png 1024w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image6-14-300x196.png 300w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image6-14-768x502.png 768w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image6-14-810x530.png 810w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image6-14.png 1141w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">As popular as ShareASale is (as seen in the previous statistic), it only has 25,000 sites (2.57%), compared to Amazon Associates\u2019 more than 215,000 websites. To a large extent this is a result of differing business models between Amazon and ShareASale. Amazon Associates is focused entirely on Amazon products, whereas ShareASale houses affiliate programs for 4,500+ merchants, both big and small. Its focus is on the main players in the US and Europe, and this explains the variations in sizes and niches.<\/span><\/p>\n<p><img decoding=\"async\" width=\"1024\" height=\"672\" class=\"size-medium wp-image-104583 aligncenter\" src=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image13-6-1024x672.png\" alt=\"\" srcset=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image13-6-1024x672.png 1024w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image13-6-300x197.png 300w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image13-6-768x504.png 768w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image13-6-810x532.png 810w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image13-6-1140x748.png 1140w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image13-6.png 1272w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<h2><strong>Affiliate Marketing Software Industry Raised $216+ Million 2020-2022<\/strong><\/h2>\n<p>The affiliate marketing software industry raised more than $216 million between 2020 and 2022, with impact.com leading the way by raising $150 million based on a $1.5 billion valuation in July 2021. The funding round was led by Qatar Investment Authority (QIA) and joined by Providence Public, with impact.com noting that it had surpassed $100 million in annual recurring revenue.<\/p>\n<p>Impact.com's partnership management platform enables brands to engage with individuals for influencer and affiliate marketing. Other new affiliate marketing platforms, such as ShopyMy, are also raising Series A funding in 2022, with approximately $8 million raised.<\/p>\n<p>These developments demonstrate the significant growth and investment potential of the affiliate marketing software industry, which is attracting a range of investors and entrepreneurs.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-software-earnings-1024x879.png\" alt=\"Affiliate Marketing software earnings\" class=\"wp-image-152161 aligncenter\" width=\"841\" height=\"722\" srcset=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-software-earnings-1024x879.png 1024w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-software-earnings-300x258.png 300w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-software-earnings-768x659.png 768w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-software-earnings-810x695.png 810w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-software-earnings-1140x979.png 1140w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-software-earnings-150x129.png 150w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-software-earnings.png 1200w\" sizes=\"(max-width: 841px) 100vw, 841px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Other sizable sums raised during 2021 include Partnerize ($50 million) and Affise ($8 million). Partnerize received $50 million growth financing in a round led by Accel-KKR. Partnerize\u2019s intelligent partner automation platform helps more than 300 global brands drive results across their entire partner ecosystem.<\/span><\/p>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<h2><strong><span>Affiliate Marketing Companies Raise Over $1.5 Billion in Funding Across 232 Rounds, with $303.4 Million Raised in 2021<\/span><\/strong><\/h2>\n<p>According to Crunchbase, affiliate marketing companies have raised a total of $1.5 billion in funding across 232 funding rounds overall. This includes the $303.4 million raised specifically in 2021 by software platforms focused on the affiliate marketing industry. Note that according to <a href=\"https:\/\/www.crunchbase.com\/hub\/affiliate-marketing-companies\"><span style=\"font-weight: 400;\">Crunchbase<\/span><\/a><span style=\"font-weight: 400;\"> affiliate marketing companies have raised a total of $1.3 billion from 198 funding rounds overall, year prior to 2022.\u00a0<\/span><\/p>\n<p>These figures suggest that the affiliate marketing industry is attracting significant investment and attention, with a range of companies and entrepreneurs seeking to capitalize on its potential. Given the ongoing growth and evolution of the industry, it is likely that we will continue to see substantial investment and fundraising activity in the years to come.<\/p>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<h2><strong>SaaS Based Products Pay 20-70% Commission<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">One of our surveys found that SaaS COULD be one of the most lucrative categories for affiliate marketers, paying up to 70% commission. However, it very much depends on the product, with affiliate commissions varying from 20-70%.\u00a0<\/span><\/p>\n<p><img decoding=\"async\" width=\"1024\" height=\"905\" class=\"size-medium wp-image-104585 aligncenter\" src=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image3-13-1024x905.png\" alt=\"\" srcset=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image3-13-1024x905.png 1024w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image3-13-300x265.png 300w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image3-13-768x679.png 768w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image3-13-810x716.png 810w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image3-13-1140x1008.png 1140w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image3-13.png 1417w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Finance is a more consistent sector for affiliates, with most programs paying 35-40%.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Other sectors that (sometimes) pay healthy commissions to their affiliates include Beauty & Health, eLearning, Business and Tech. The commissions for many retail products are comparatively low, particularly since Amazon\u2019s 2020 rate adjustments.<\/span><\/p>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<h2><strong>Nearly 14% of Instagram Affiliate Influencers Operate in the Lifestyle Sector<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">The fact that 13.8% of all Instagram Affiliate Influencers operated in the Lifestyle niche in 2021 (up from 11.59% in 2020), despite relatively low commission rates, may come as a surprise. However, Lifestyle is the largest sector overall on Instagram \u2013 it\u2019s the niche where most people share their pictures and videos. Therefore, it shouldn't be unexpected that many Instagram influencers operate in this niche, and they, in turn, join affiliate networks.Other popular niches for Instagram affiliate influencers similarly match popular categories on Instagram, e.g. Beauty, Music, and Photography.<\/span><\/p>\n<p><img decoding=\"async\" width=\"1024\" height=\"822\" class=\"size-medium wp-image-104586 aligncenter\" src=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image15-7-1024x822.png\" alt=\"\" srcset=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image15-7-1024x822.png 1024w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image15-7-300x241.png 300w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image15-7-768x617.png 768w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image15-7-810x650.png 810w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image15-7-1140x915.png 1140w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image15-7.png 1288w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<h2><strong>Affiliate Marketing Averaged 9% of Marketing Budget Allocation in 2021<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">We found in a recent survey that our respondent businesses allocated 9% of their marketing budget on average to affiliate marketing. This equates with email marketing, and is similar to what they intended to spend on offline marketing and events. Notably, the respondents allocated the highest percentage of their marketing spend (21%) to performance marketing.\u00a0 Affiliate marketing is, in reality, a specialist type of performance marketing, as both involve paying for performance, e.g. a click on an ad or a purchase of a product as a result of an ad.<\/span><\/p>\n<p><img decoding=\"async\" width=\"1024\" height=\"805\" class=\"size-medium wp-image-104587 aligncenter\" src=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image9-14-1024x805.png\" alt=\"\" srcset=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image9-14-1024x805.png 1024w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image9-14-300x236.png 300w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image9-14-768x603.png 768w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image9-14-810x636.png 810w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image9-14.png 1097w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<h2><strong>Search Engine Requests for Affiliate Marketing Grew by Nearly 30% Over 2021<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Using Ahrefs data, we found a huge increase in searches for Affiliate Marketing since the onset of Covid19. Clearly, increased numbers of people working from home have been looking for new sources of income.<\/span><\/p>\n<p><img decoding=\"async\" width=\"862\" height=\"604\" class=\"size-medium wp-image-104588 aligncenter\" src=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image8-14.png\" alt=\"\" srcset=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image8-14.png 862w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image8-14-300x210.png 300w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image8-14-768x538.png 768w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image8-14-810x568.png 810w\" sizes=\"(max-width: 862px) 100vw, 862px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Back in 2017, there were 770,347 US searches for the term. Interest fell over 2018 and 2019, dropping to 683,664 in 2019. However 2020 saw a 27% increase in interest to 936,544 searches. This continued in 2021, when US users searched for \u201daffiliate marketing\u201d 1,305,226 times.<\/span><\/p>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<h2><strong>Substantial Growth in Home and Garden Affiliate Revenue in 2021\/22<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Refersion has collated the revenue earned by affiliates in various product categories. Their latest data shows 209.72% YoY growth in the home and garden sector. Again, this is likely to be an effect of Covid, with people taking on projects at home instead of traveling.<\/span><\/p>\n<p><img decoding=\"async\" width=\"1024\" height=\"803\" class=\"size-medium wp-image-104589 aligncenter\" src=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image1-20-1024x803.png\" alt=\"\" srcset=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image1-20-1024x803.png 1024w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image1-20-300x235.png 300w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image1-20-768x602.png 768w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image1-20-810x635.png 810w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image1-20.png 1097w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Other areas to experience sizable increases in 2021\/22 include clothing, accessories, and shoes (63.87%) and food, retail, and service (59.57%).\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These figures vary somewhat from the preferred affiliate marketing sectors we referred to above, indicating the increased sales of consumer products during Covid.<\/span><\/p>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<h2><strong>Influencer Marketing and Affiliate Marketing Synergize Well<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Although influencer marketing and affiliate marketing will count as different categories in most firms\u2019 marketing budgets, there is much synergy between the two types of marketing. This is where <a href=\"https:\/\/influencermarketinghub.com\/top-influencer-marketing-platforms\/\">influencer marketing platforms<\/a> come into play. These platforms provide a streamlined way for brands to connect with influencers who can effectively promote their affiliate products. By leveraging these platforms, businesses can easily identify and collaborate with influencers whose audience aligns with their target market, enhancing the effectiveness of their affiliate marketing campaigns.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In the past, many people who became affiliates were traditional bloggers or media publishers. They had websites they could use to promote and review affiliate products. They generally tried to earn an income from different sources, so would promote multiple affiliate brands from a range of popular affiliate programs, and even competing products.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, nowadays, influencers are the stars of the internet. Data suggests that more than 90% of consumers trust an influencer more than an advertisement or traditional celebrity endorsement. Moreover, influencer marketing platforms facilitate these connections, ensuring authenticity and alignment in marketing messages. In addition, <\/span><span style=\"font-weight: 400;\">more than 75% of brand marketers intend to dedicate a budget to influencer marketing in 2022<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Genuine influencers don\u2019t promote products they dislike or distrust, or even show disinterest in. The few high profile cases where this has occurred\u00a0 have had unfortunate ramifications for influencers, and they have learned to be more selective in the products they promote. In addition, with 47% of customers using Adblock technology, traditional digital advertising channels now have limited effectiveness.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Affiliates come in many shapes and sizes. For example, influencers who already have built a sizable audience, have a much greater chance of making good money from affiliate marketing than no-name people trying to build a site from scratch.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Affiliates can be categorized into the following segments:\u00a0\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Beginner - $0 to $1000\/pm<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Intermediate - $1000 to $10k\/pm<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Advanced -10k to $100k\/pm<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Super Affiliate -$100k+\/pm<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Although there is much variation in the incomes of individual affiliates, we discovered that 3.78% of our survey respondents made more than $150,000 annual affiliate income, 7.94% $100,000 -$150,000, 5.15% $50,000 - $100,000, 16.21% $10,000 - $50,000, and 57.55% below $10,000. Although most people were in that last category, the most persistent ones would eventually reach the higher payment levels.<\/span><\/p>\n<p><img decoding=\"async\" width=\"1024\" height=\"876\" class=\"size-medium wp-image-104590 aligncenter\" src=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image19-2-1024x876.png\" alt=\"\" srcset=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image19-2-1024x876.png 1024w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image19-2-300x257.png 300w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image19-2-768x657.png 768w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image19-2-810x693.png 810w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image19-2.png 1097w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<h2><strong>More Than \u00bc of Affiliate Brands Utilize Bloggers<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">As a blogger I shouldn\u2019t admit it, but blogging is no longer as popular as it once was. However it certainly isn\u2019t dying. According to <a href=\"https:\/\/www.semrush.com\/partner\/imhubpro_2498272\/?irclickid=yDNUaJXj-xyPR5V2orSQDycAUkHy8zxGG24GXM0&irgwc=1\" target=\"_blank\" rel=\"noopener\">Semrush<\/a>, in 2020, there were 31.7 million bloggers in the United States, having increased by 10 million between 2014 and 2020. Indeed, there are more than 500 million blogs out of 1.7 billion websites, and over 409 million people view more than 20 billion pages each month.<\/span><\/p>\n<p><img decoding=\"async\" width=\"1008\" height=\"1024\" class=\"size-medium wp-image-104591 aligncenter\" src=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image16-4-1008x1024.png\" alt=\"\" srcset=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image16-4-1008x1024.png 1008w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image16-4-295x300.png 295w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image16-4-768x780.png 768w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image16-4-65x65.png 65w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image16-4-810x823.png 810w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image16-4.png 1097w\" sizes=\"(max-width: 1008px) 100vw, 1008px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Therefore, it shouldn\u2019t be surprising that 27.8% of brands who engage in affiliate marketing, work with bloggers to assist them. Excluding social media, other important affiliate channels include Review Sites (18.7%), Coupon Sites (14.8%), Newsletters (7.2%), and Editorial Sites (6.5%).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Affiliate Marketing Makes Sizable Contribution to Online Purchases<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In 2021, affiliate marketing generated about 16% of global eCommerce sales globally. eCommerce affiliate marketing simply means that people sell affiliate products in their online stores. Effectively, eCommerce affiliate marketing occurs when an\u00a0 online merchant promotes another company\u2019s products, services, or website in their eCommerce store.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Shopify the Most Popular Platform Used for eCommerce Stores<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We surveyed people on their preferred online store technology. A few years ago, eCommerce stores tended to be complex and expensive, requiring a custom website. Nowadays there are <\/span><a href=\"https:\/\/influencermarketinghub.com\/ecommerce-website-builders\/\"><span style=\"font-weight: 400;\">eCommerce website builders<\/span><\/a><span style=\"font-weight: 400;\"> that very much simplify the process.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In our survey, the most popular eCommerce platforms were Shopify (36.7%), WooCommerce (14.6%) and BigCommerce (8.2%).<\/span><\/p>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<h2><strong>Nearly Half of Affiliate Marketing Companies Pay a Flat Rate<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Perhaps surprisingly, 48.9% of our respondents stated that they used flat rate payments, compared to 42.4% who paid as a percentage of sales. Product level payment and tiered incentives are substantially less common.<\/span><\/p>\n<p><img decoding=\"async\" width=\"875\" height=\"880\" class=\"size-medium wp-image-104592 aligncenter\" src=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image7-11.png\" alt=\"\" srcset=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image7-11.png 875w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image7-11-298x300.png 298w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image7-11-150x150.png 150w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image7-11-768x772.png 768w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image7-11-65x65.png 65w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image7-11-810x815.png 810w\" sizes=\"(max-width: 875px) 100vw, 875px\" \/><\/p>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<h2><strong>Clear Preference for Using Influencers for Affiliate Campaigns<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">We asked our respondents for their views on using influencers for affiliate campaigns. 59% stated that they did, clearly understanding how influencers have a readymade audience they can leverage in your affiliate campaigns.<\/span><\/p>\n<p><img decoding=\"async\" width=\"1024\" height=\"595\" class=\"size-medium wp-image-104593 aligncenter\" src=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image18-2-1024x595.png\" alt=\"\" srcset=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image18-2-1024x595.png 1024w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image18-2-300x174.png 300w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image18-2-768x446.png 768w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image18-2-810x470.png 810w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image18-2.png 1097w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<h2><strong>Nearly \u00be of Marketers Prefer Using SaaS Platforms for Their Affiliate Marketing Rather Than Affiliate Networks<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Affiliate marketing technology has changed in recent years away from using affiliate network sites. More often, marketers now look to complex tracking when choosing the right affiliate solution. There is a new SaaS based performance-based partnership, which Refersion found the preferred model of 73% of their respondents, rather than affiliate networks.<\/span><\/p>\n<p><img decoding=\"async\" width=\"1024\" height=\"547\" class=\"size-medium wp-image-104594 aligncenter\" src=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image21-2-1024x547.png\" alt=\"\" srcset=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image21-2-1024x547.png 1024w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image21-2-300x160.png 300w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image21-2-768x410.png 768w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image21-2-810x433.png 810w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image21-2.png 1097w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Affiliate networks provided a means for affiliates to work with hundreds of advertisers. The affiliate networks managed both sides of the relationship and took a fee from each. Advertisers found that the networks had little incentive to maximize advertiser revenue. Over time, advertisers found they were coming to rely on a few top-performing affiliates, and questioned the value of the networks.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As a result, more brands are setting up SaaS platforms to manage their affiliate programs in-house. The SaaS software providers have the incentive to continually develop their software to drive revenue for advertisers. The more successful the affiliate programs using their technology, the higher the likelihood that other firms will shift their affiliate marketing to that software.<\/span><\/p>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<h2><strong>2\/3 of Respondents Worry About Affiliate Marketing Fraud, Although Less Than 1\/3 Have experienced It<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">We surveyed marketers about whether they had concerns about affiliate marketing fraud. Surprisingly, 67% of the respondents expressed concern. However, when asked about their personal experiences of affiliate marketing fraud, only 30.9% admitted to having encountered affiliate marketing fraud themselves.<\/span><\/p>\n<p><img decoding=\"async\" width=\"1024\" height=\"587\" class=\"size-medium wp-image-104595 aligncenter\" src=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image17-3-1024x587.png\" alt=\"\" srcset=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image17-3-1024x587.png 1024w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image17-3-300x172.png 300w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image17-3-768x440.png 768w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image17-3-810x464.png 810w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image17-3.png 1097w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-Fraud-stats-1024x586.png\" alt=\"Affiliate Marketing Fraud stats\" class=\"wp-image-152162 size-medium\" width=\"1024\" height=\"586\" srcset=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-Fraud-stats-1024x586.png 1024w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-Fraud-stats-300x172.png 300w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-Fraud-stats-768x440.png 768w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-Fraud-stats-810x464.png 810w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-Fraud-stats-1140x653.png 1140w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-Fraud-stats-150x86.png 150w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-Fraud-stats.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<h2><strong>Prediction of Exponential Growth in Digital Ad Fraud<\/strong><\/h2>\n<p><a href=\"https:\/\/www.statista.com\/statistics\/677466\/digital-ad-fraud-cost\/\"><span style=\"font-weight: 400;\">Statista <\/span><\/a><span style=\"font-weight: 400;\">reported estimates of exponential growth in digital advertising fraud worldwide between 2018 and 2023, from $35 billion to $100 billion. It was predicted to reach $13.8 billion in the US in 2020.With the growing digitization of processes, including those in advertising, comes a growing risk of fraud. Today when more and more ads are traded programmatically, fraud detection processes are not yet fully developed, and so the bulk of advertising ends up being served to bots instead of potential customers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Even <\/span><a href=\"https:\/\/www.geekwire.com\/2021\/amazon-goes-alleged-fraudulent-text-message-advertising-schemes-new-lawsuit\/\"><span style=\"font-weight: 400;\">Amazon <\/span><\/a><span style=\"font-weight: 400;\">suffers from digital ad fraud, with unknown people using its name in an allegedly fraudulent text message advertising scheme that \u201cbombards victims with unauthorized text messages that abuse Amazon\u2019s brand to generate (web) traffic.\u201d Previously Amazon filed five lawsuits against fraudulent affiliate marketing schemes and won multiple court injunctions to stop them.<\/span><\/p>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<h2><strong>Uber Suffered $70 Million of Affiliate Fraud<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">A high profile case of affiliate fraud involves <\/span><a href=\"https:\/\/www.marketingtodaypodcast.com\/194-historic-ad-fraud-at-uber-with-kevin-frisch\/\"><span style=\"font-weight: 400;\">Uber <\/span><\/a><span style=\"font-weight: 400;\">who claims they lost $70 million through attribution fraud. This occurs when fraudsters attempt to steal credit for app installs they didn\u2019t generate. Uber paid for what looked like a sizable increase in organic installs of their app. However, in practice, they saw no change in their number of rider app installs. Instead they saw a corresponding decrease in paid installs to match the increase in organic installs. When Uber investigated they found malware that modified records to change the attribution for an otherwise organic install.<\/span><\/p>\n<p><img decoding=\"async\" width=\"709\" height=\"731\" class=\"size-medium wp-image-104597 aligncenter\" src=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image20-2.png\" alt=\"\" srcset=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image20-2.png 709w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/image20-2-291x300.png 291w\" sizes=\"(max-width: 709px) 100vw, 709px\" \/><\/p>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<h2><strong>Affiliate Marketers Paid $4 Million+ to Settle Charges that They Promoted a Fraudulent Business Coaching and Investment Scheme<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">The <\/span><a href=\"https:\/\/www.ftc.gov\/news-events\/press-releases\/2020\/03\/affiliate-marketers-pay-more-4-million-settle-charges-they\"><span style=\"font-weight: 400;\">FTC <\/span><\/a><span style=\"font-weight: 400;\">reports that a group of affiliate marketers who lured consumers into a business coaching and investment scheme known as My Online Business Education (MOBE) had to pay\u00a0 millions of dollars in assets to settle Federal Trade Commission charges. They had enticed thousands of consumers to pay as much as $60,000 for MOBE \u201cmentoring\u201d services, using false claims and misleading testimonials. The FTC reminded affiliates that the FTC would hold them personally and financially accountable for false or unsubstantiated marketing claims.<\/span><\/p>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<h2><strong>Searches for Affiliate Marketing Rose More Than 264% Between 2020 and 2022<\/strong><\/h2>\n<p><img decoding=\"async\" src=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-Growth-960x1024.png\" alt=\"Affiliate Marketing Growth\" class=\"wp-image-152163 aligncenter\" width=\"845\" height=\"901\" srcset=\"https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-Growth-960x1024.png 960w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-Growth-281x300.png 281w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-Growth-768x819.png 768w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-Growth-810x864.png 810w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-Growth-1140x1216.png 1140w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-Growth-150x160.png 150w, https:\/\/s.influencermarketinghub.com\/imaginary\/convert?type=webp&url=https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/02\/Affiliate-Marketing-Growth.png 1200w\" sizes=\"(max-width: 845px) 100vw, 845px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Interest in affiliate marketing has grown considerably over the last few years. <\/span><a href=\"https:\/\/trends.google.com\/trends\/explore?date=today%205-y&q=affiliate%20marketing\"><span style=\"font-weight: 400;\">Google Trends<\/span><\/a><span style=\"font-weight: 400;\"> shows that interest in affiliate marketing doubled between 2017 and 2020. However, with the onset of Covid, Ahrefs search data indicates that growth continues in a remarkable rate.<\/span><\/p>\n<p><span>According to the data, the search volume for \"Affiliate Marketing\" has been increasing since January 2020, with a peak of 178,996 searches in July 2022, equal to 264%. The data suggests that there is a growing interest in Affiliate Marketing, which could be due to its increasing popularity as an effective digital marketing strategy.<\/span><\/p>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<h2><strong>Online Dating Sites Pay up to 80% Commission<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Over 40 million Americans use online dating products. And many affiliate marketers do well financially as a result of this. According to <\/span><a href=\"https:\/\/blog.taboola.com\/affiliate-marketing-products\/\"><span style=\"font-weight: 400;\">Taboola<\/span><\/a><span style=\"font-weight: 400;\">, niche dating programs like CougarLife, pay a substantial 80% commission per sale.<\/span><\/p>\n<hr class=\"stag-divider stag-divider--dashed\" \/>\n<h2><strong>Average Online Affiliate Marketing Manager Salary is Nearly $57,000 Per Year<\/strong><\/h2>\n<p><a href=\"https:\/\/www.payscale.com\/research\/US\/Job=Online_Affiliate_Marketing_Manager\/Salary\"><span style=\"font-weight: 400;\">Payscale <\/span><\/a><span style=\"font-weight: 400;\">reports that the average salary for an Online Affiliate Marketing Manager is $56,795. This ranges from an entry level salary of $49,000 to an experienced Online Affiliate Marketing Manager with 10-19 years of experience earning an average total compensation of $73,246.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Online Affiliate Marketing Managers manage online affiliate marketing programs for their organization. Their responsibilities typically include conducting research and creating programs, and managing existing campaigns to ensure they increase company profits and customer loyalty. They also tend to handle online media content, execute eCommerce programs, and provide promotional support to affiliate marketing programs.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Notable Highlights Affiliate Marketing Industry is set to grow to approximately $14.3 Billion in 2023 globally and $15.7\u2026<\/p>\n","protected":false},"author":51,"featured_media":192449,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"limit_modified_date":"1","last_modified_date":"","footnotes":""},"categories":[800,411],"tags":[],"category":[7401],"target_audience":[7319,7361,7374,7318,7389],"language":[7323],"listicle_type":[],"industry":[7504],"features":[],"services":[7328,7329,7348,7330,7381],"class_list":["post-104575","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-affiliatemarketing","category-creatoreconomy","ai_category-affiliate-marketing","ai_target_audience-agencies","ai_target_audience-b2b","ai_target_audience-bloggers","ai_target_audience-brands","ai_target_audience-freelancers","ai_language-english","ai_industry-affiliate-marketing","ai_services-analytics","ai_services-growth","ai_services-lead-generation","ai_services-performance-marketing","ai_services-roi","ai_networks-amazon","ai_networks-bigcommerce","ai_networks-rakuten","ai_networks-shopify","ai_networks-woocommerce"],"yoast_head":"<!-- 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