{"id":13700,"date":"2019-04-27T07:50:46","date_gmt":"2019-04-27T07:50:46","guid":{"rendered":"https:\/\/influencermarketinghub.com\/?p=13700"},"modified":"2024-06-24T12:26:16","modified_gmt":"2024-06-24T12:26:16","slug":"calculadora-de-dinheiro-do-instagram","status":"publish","type":"post","link":"https:\/\/influencermarketinghub.com\/br\/calculadora-de-dinheiro-do-instagram\/","title":{"rendered":"Crescendo a sua conta do Instagram"},"content":{"rendered":"

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Unlike YouTube, where you sell space on your videos and channel page for advertising at a rate decided by Google, Instagram does not compensate its users for serving ads on their posted photos. <\/span>Instagram is owned by Facebook and that's why it runs Facebook ads on people's posts. <\/span>Therefore, Instagram influencers and brands do not have a middleman or any set fee if they choose to work together. <\/span>Brands make deals with influencers and fees can vary significantly depending on the circumstances. <\/span>However, one thing is consistent in almost all cases: influencers are better paid if they have a high engagement rate as well as a high number of followers. <\/span>Brands have found that you can easily buy followers that are of no practical value to anyone. <\/span>Therefore, they are more interested in you having genuine followers, those who interact with your publications.<\/span><\/span><\/span><\/p>\n

Compared to other social media channels, Instagram accounts have relatively high interaction levels. <\/span>For example, an average Facebook or Twitter user has an engagement rate of just 0.5 - 1.0%. <\/span>An average Instagram account, however, has a 3% engagement rate. <\/span>Any engagement rate above that, combined with a high following, suggests that you're an influencer among your friends. <\/span>Our Instagram Earning Evaluator takes these factors into account. <\/span>We look at the average engagement rates of your last 12 posts on Instagram (engagement refers to the likes and comments on your posts). <\/span>If your engagement rate is less than 8%, for example, and you have less than 1,000 followers, <\/span>you may receive less compensation from brands than influencers who exceed average engagement rates on their posts. <\/span>See also the average engagement rates by number of followers in the chart above.<\/span><\/span><\/span><\/p>\n

From a brand point of view, the niche also makes a difference. <\/span>Fashion companies are much more likely to work with high-profile name influencers than companies that sell bathroom accessories, for example, and companies set their budgets accordingly.<\/span><\/span><\/span><\/p>\n

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Crescendo a sua conta do Instagram<\/b><\/h2>\n

O Instagram n\u00e3o tem uma forma padr\u00e3o de ganhar dinheiro, ao contr\u00e1rio do YouTube e seus an\u00fancios do Google. Portanto, cabe a voc\u00ea, como influenciador, encontrar marcas dispostas a remuner\u00e1-lo diretamente.<\/span><\/p>\n

Uma ressalva para isso \u00e9 se voc\u00ea for grande o suficiente para ser aceito em uma das plataformas de marketing de influ\u00eancia. Se esse for o caso, voc\u00ea pode registrar seu interesse e, se elas aceitarem voc\u00ea como influente o suficiente, elas incluir\u00e3o voc\u00ea em seus bancos de dados, e marcas adequadas podem ir at\u00e9 voc\u00ea caso o seu perfil esteja de acordo com o tipo de influenciador que elas est\u00e3o procurando. Destacamos as principais <\/span>plataformas de marketing de influ\u00eancia aqui<\/span><\/a>.<\/span><\/p>\n

Qualquer usu\u00e1rio do Instagram que deseja ganhar dinheiro precisa ter como prioridade a tarefa de construir uma audi\u00eancia forte e leal. Voc\u00ea pode ajudar a melhorar sua posi\u00e7\u00e3o da seguinte maneira:<\/span><\/p>\n